A bespoke portfolio domain audit, hand-built for your fund

The free Portfolio Audit gives you a fast, self-serve read on namespace health. This is the other end of the spectrum: a deep-dive deliverable, researched and written by the Grails team, with per-company recommendations, acquisition shortlists, and the strategic commentary you'd otherwise have to brief an analyst to produce.

Sample audits

Real deliverables we've produced. Each is a standalone, hand-crafted PDF analysis.

• Perplexity AI — How a reactive namespace and an India-redirect incident exposed the cost of not owning the .com.
• Beyond (ex–Beyond Meat) — Why the Beyond Meat → Beyond rebrand only works if beyond.com sits at the center of it.
• The·Team (Wasserman) — A crisis rebrand caught between the.team and theteam.com — and what a clean namespace would unlock.
• Atoms — Travis Kalanick's Atoms launched on atoms.co while atoms.com runs a competing sneaker brand.
• Entrepreneurs First — $200M raised, joinef.com in production, entrepreneursfirst.eu still parked — the gap in the EF stack.
• Optimism BH — Barrett Hofherr rebranded around a thesis they didn't own: brandmomentumscore.com was unregistered.
• Dex (Children's AI Camera) — A children's AI camera launched into a namespace crowded with five other Dexes — and chose dex.camera.

What's included

• Portfolio-wide namespace scoring — Every company graded on domain type, TLD risk, phonetic and brandability signals, and exact-match availability.
• Per-company recommendations — Concrete upgrade paths for the names that are quietly dragging on growth, prioritized by impact and feasibility.
• Acquisition shortlists — Hand-picked, vetted domain targets for each company — including outreach posture and likely deal structure.
• Written strategic commentary — Narrative analysis from the Grails team on what the namespace patterns reveal about positioning, risk, and exit readiness.

Book a consultation

Book a 30-minute consultation with Tatiana. We'll talk through the portfolio, the questions you want the audit to answer, and the scope and timeline. Pricing is scoped on the call; no payment required to book.

Book a consultation